- Australian Rock Music
Submitted by: Dj Dick
If you are an aspiring artist or a veteran artist then you need to pay close attention this article. You can either trust in others and try to get a record deal or take matters into your own hands! There are pros and cons to each approach. You must choose which is best for you.
Let’s discuss the major advantages and disadvantages to both.
These two courses of action are very different when you choose to pursue getting signed to a major deal or to promote your music on your own. When trying to get signed that must be your focus, all your energy and promotional skills must be to get the attention of the label and rep. An A&R rep is the person that represents you to the label, gets your deal and is often repsonsible for you. Everything you do must push you into the forefront of this persons mind. For example, you may want to contact every label and make a list of reps. You may want to have a large party at a club and invite all A&R representatives to watch you play-rap-sing. If you do manage to get an offer, you will have to hire an attorney/manager to help with your career. Doing this will bring your income down from 100% to 70% You have to promote your music the entire time you are doing this. Don’t stop promoting your music and tracks!
The upside to a deal is spectacular. From the start you will get funds to complete your project most likely including a music video. You will get this in the form of a recoupable advance. Remember that this is not free money, you owe this back to the label. Whatever you happen to make it will ultimately go back to the label in your royalty statement. You will get massive exposure only IF …. IF the record label gets behind your project.
The bad part of getting a deal are many. There will be tons of other musicians on the label that will have to do better than. You can expect your schedule of tracks released will be the labels will, and not yours. If you are an act that releases product oftent than this method will slow you down. You will still benefit if you promote your must through the entire length of the deal. What if the label has another larger project coming down their pipeline of releases. Labels need to make money and your type of music may not be as commercially viable as others. You immediately must show much sales or you will get lost in the shuffle. And, lastly, but every important, you will get way less money as an artist, sometimes as low as an 8% deal. If you do not want your deal to end, you must consistenly make $$ for the label.
Second, by taking it all on your own, your career is controlled by you and you can see immediate results. You must promote your music even more that with a label behind you. Consider this your job and get serious about it. You must do this part or even full time to be successful. Employ help from everyone around you, do what you have to do to rally up your troops! This is an approach that you must get into , to make work.
The upside to taking this approach is astounding. For example, you immediately get a large % of all your sales in fact, if you do things correctly you get 100%. You do not need to hire an attorney, or a manager. You are your own boss and you will make all of your own decisions. You will have your own release schedule and you are able to put tracks and albums out whenever you want. All merchandising will be owned by you which means more money in your pocket. This is the best situation for artists.
The tough side of handling it all on your own is it is easy to get depressed and you have littel feedback besides sales to keep you going. You will have less time to work on music and you will have many jobs to do on your own. You can only blame you if things don’t go correctly , and you must always promote your music or you may not make it.
Whichever way you choose to go, you must keep a few things in mind
– Promote your music . It doesn’t matter which route you go, you can control this.
– Seek legal help when things are over your head. You will probably need this if you get a major deal.
– Watch your manager like a hawk. They MUST do something for you in order to move you forward..
Please be careful in whatever your decision is. Whatever you choose, industry mogul , or superstar artist you will need to be extremely patient.
About the Author: Dj Dick has sold over a million online. He has consulted many artist on their career. If you are going to promote your music he is the guru to go to. And , he believes that if you will promote your music on your own, you will succeed.
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